Here I talk about the teamwork I go through, the organizational methods I use and the research I did, for completing the given projects and other.

Photography Site User Test

Introduction

This research was made during the beginning of Project X, and it examines user interactions with a low fidelity prototype of a photography website, focusing on tasks related to viewing specific photos, hiring the photographer, and learning more about them.

Method

Three participants with varying familiarity with photography websites tested the prototype. Tasks included viewing photos from 'category 2', hiring the photographer, and exploring the photographer's background using wireframe prototypes.

Summary

The study highlighted usability issues such as navigation challenges and layout concerns. Recommendations include adding photos to the landing page, incorporating a 'go back' button on category pages, showcasing recent work, and providing direct contact links. Implementing these improvements will enhance user experience in future iterations.

See the full research paper here


Initial Photography Site Research

Introduction

This research was made during the beginning of Project X, with the goal of finding out the most important elements for my website, SEO insights and more general tips.

Method

I used a survey made through google forms and spread it around a lot of people I know. The results gathered are from 51 people.

Summary

The analysis showed that potential clients mainly use location-specific and event-related terms to search for photographers. On the photography portfolio website, the most important elements are:

  1. Portfolio
  2. Pricing/Terms of Service
  3. Reviews
  4. Contact Information
  5. Web Design
  6. Availability/Calendar
  7. About Me

The top three communication preferences are email, chat, and phone. Suggestions for improvement include adding a search/filter option, stating video capabilities, listing attended events, including a blog with tips, describing locations without travel fees, and creating a slideshow/video on the front page. These insights will help optimize the website to better meet clients' needs.

See the full research paper here


Promotional Event Photoshoots

Introduction

I recently decided to quit my job and spend more time on the thing I want to do, which is photography. That means that I must practice more doing it with clients, so I learn to work with them and so I can charge them an amount.

Goal

Expose and promote myself, and learn how to work with clients, so I can turn it into a career.

Method

Go around events, take photos, and send them to the event organizer. When the events require a ticket, message the event organizer with a proposal for free photos in exchange for a ticket.

What I Did

I went to some free events and took pictures from them. Then I messaged the event organisers, and band members (there were concerts), sending them some of my photos, with this email:

Click on the image to see a PDF with both emails.

Afterwards I contacted some other events, and two out of 4 organizers, accepted my offer and sent me tickets for their events. One of them was a tattoo convention, and the other one – a motorcycle event. Here are some of the pictures from there (I have permission for their usage).

Here you can also see the email I sent them afterward, with the intention to convert them to future leeds.

Click on the image to see a PDF with both emails.

Afterwards I got some responses and nice feedback. Damn it feels good.


Photography Management and Feedback

Gathering Feedback

I made a google form for one of my photoshoots, with the goal of finding my mistakes and what can I improve. In the beginning of the document, I kindly ask the client to be as honest as he can be, and that I won’t take any offence from his response. The survey basically asks the user:

  • If he felt uncomfortable.
  • What was the biggest struggle for him in the process.
  • Are there things that he/she doesn’t like in his/her photos.
  • And what would he change about the photoshoot.

I got surprisingly good result, as people said that they enjoyed the experience a lot, that I made them feel comfortable, and that they love the pictures. Some even mentioned that the photos remind them of the fun moments from the photoshoot, which makes me like…… AAH. That’s just the best thing I can hear.

From now I plan to translate this survey and send it to other people after photoshoots as well, since I believe I can get good insights from it.

Delivering Photos

Usually, when I deliver photos to a client, I do it through weTransfer.

The reasons are:

  • • It’s free under 2 GB.
  • • It tells you weather and when the user downloads them.
  • • You can present them in a nice way with an email or a message.
  • • It’s easy and fast to use.

Sometimes, when it is not a client, but a random person I’ve shot, I send the pics via chat, and then offer a link if they want them full quality. That’s because most people don’t want to go through a lot of steps to get some photos. That way they can easily see them, and if they like them, they can receive a link with the full quality images.

When I do send them this link, I make sure to always include their name in the weTransfer title, and write a nice message, that will cheer them up.


Marketing Campaign Research

Introduction

The project is about making a media campaign, that targets potential Fontys students, that has to solve the problem of them not being aware of the profile choice they have.

Goal

Increase profile awareness and clarity. Find a way to inform future students about the study choice they have.

Questions

We came up with 3 main questions, and some sub questions for 2 of them. Here they are:

  • What is a media campaign and how do you structure one?
  • Where do we target our audience?
    • Where do they spend time digitally?
    • Where do they spend time physically?
    • How do they find places to study?
  • What does our target need?
    • What is unclear to the target?
    • What does our target want to learn?
    • What are our target’s expectations?
    • What media products does Fontys already offer?

Method

Having our problem in mind, we chose to look in the Field section of CMD methods for the second and third question, and for the first one - Library. To find more diverse answers, for the second and third question, we decided to conduct both interviews and a survey.

Research

Me and Andrey were responsible for doing interviews, so I created a interview structure, and together we conducted 18 interviews in total on Fontys students, asking them about their experiences, coming to this University. You can see the summarized results in this document.

After all of us were done, we gathered up, combined the results of the interviews and survey, and concluded the research. I made sure to then document it in a research paper, that you can see and download below.

Conclusions:

Most students spend their time at school, home and social settings like the city center. Digitally: mostly Instagram, TikTok, and Youtube.

Nearly half of the participants lacked clarity about the profiles and need a more cleared up communication. Students expect a focus on coding and ICT skills when they come here.

You can find the research documents here: target_research_pdf, symon’s research


Business Card Minigame Research

Introduction

We designed a short game for Fontys' Open Day to help potential students understand study profiles better. Each profile has 3 mini-games related to its subjects. For example, in the Media Design profile, players create a business card for a car dealership. I discuss the testing of this mini-game to identify any flaws and present our findings.

Goal

Increase profile awareness and clarity. Find a way to inform future students about the study choice they have.

Method

We used the DOT research framework and conducted usability testing from the lab field to identify and fix design problems. To encourage participation, we offered participants a free Snickers or Mars snack upon completion, making them interested and happy about their interaction with us.

Research

We printed the task on a sheets of paper, and gave participants a pen. They had to complete the task given to them, without asking for any help.

We did 12 test games in total, and the results I concluded are the following:

  • People don’t know what phone number and email to fill in, since one isn’t given.
  • People sometimes don’t understand that the two squares on the paper represent the front and the back side of the card.
  • They don’t know if they have to fill in both sides of the card.
  • They don’t pay enough attention to the requirements.
  • Sometimes they don’t notice the business card is for a car dealership.

Conclusions

Having this information in mind I understand that we must:

  • Give phone number and email address to fill.
  • Showcase the front and back sides.
  • Emphasize and restructure the requirements.
  • Mention they don’t have to fill in both sides.

The whole research paper, you can read here.


First Group Project Management

With the first group project started, I grabbed a whiteboard and spoke with my team, so we can get all the information we know there. After that we talked about what we want to keep, and to ditch, and wrote down our target and deliverables.

Alicia made a notion document, where we would keep our tasks, and I then created the structure of tasks for each deliverable. We would then have to write down what we have done there, so the team is aware of it’s state.

I also suggested to conduct a 10 minute gather up each morning, so we see what must be done and divide the tasks accordingly. That was taken as a good idea, but it never actually happened properly in my opinion.

Later, I was constantly filling up the tasks in notion on behalf of everybody else, in order to keep track of our process, because they just didn’t remember to.


Interior Designer Marketing Plan

Brand Building

In order to achieve the goals of the designer, we first had to create a brand. To do that I created a short PowerPoint presentation (see here), consisting of the information that we need to have to create a brand, so when we fill it up we have most of the brand information in one place.

The way we work for now, is that we make a call, go trough the different parts of the presentation, and then together we fill it up. I usually have prepared some suggestions before that, which she can choose from, so It is easier, and then we just adjust them to her likings.


Personal Notetaking

Introduction

In the middle of semester two, I noticed there was a big lack of organization of my notes, so I decided to change that. I remembered the app I used in my previous workplace, which was Obsidian, and I chose to use it again for the linking that it provides.

My Note System

The reason I chose Obsidian is because it utilizes a linking system which is very handy. That linking system allows me to create categories, while I’m making different notes, other than predefining folders, which I then don’t know where to put a note in. I can also link one note to two different categories.

How does that work? As you can see below, I have 3 different folders, and then notes, which are out of the folders.

The notes that are out of folders are my categories, and every note that I write I store in “All notes”. When I create a new one I then do 2 thing: link it to categories that are relevant, and put the date that it was created on.

When I do that I can see each link that a page has on the side. So, if I want to read notes, related to HTML and CSS, I go to that note and look at the links it has.

From there I just navigate to the note that I need.

This is how I structure my notes and keep track of what I’ve done.


Second Group Project Management

General Management

When the second group project started, I created a discord group with different channels to put the information into.

I also created a short google spreadsheet where we would have the tasks, we must complete, the end dates for it, the state it has, and the owner of it. That way we can keep track of errors we have and the overall progress.

Research Phase

At the beginning of our research project, we had to define a way to structure our research after it’s completion, so I made a short description of a research document in discord, and created a word template, that everybody can follow afterwards, so we have one research structure in the end. (see here)

When we started with our planning, I fucked up and mislead my group, because I didn’t understand the research task provided in canvas correctly, and because of that we made 3 research questions or more for every person in the group to do separately. Later I understood that this was not the case, so I informed them, and we picked the most important questions, and divided them by teams.

Our team consisted of me and Andrey, and we were going to make interviews to answer the questions above. I made the interview structure in a flowchart like way, following the questions that we had to answer.

While creating the interview, some followup questions popped up:

Then we gathered up as a group, and presented all of the present information on a whiteboard, so we could do with it. To see more about the research and the results of it check this article

Comming up with Ideas

Afterwards, when we were done with our research, we gathered up, collected all of the results and insights on a whiteboard, and I suggested that we have 15-20 minutes to come up with at least 10 ideas individually. That way we can get better, non-biased results, and better ideas. My Idea was taken good, so that’s what we did, and then we wrote down all of our Ideas.

My ideas

After combining a few of them, and getting rid of most of them, we then had our deliverables, that we were going to present on the Monday after.

Presentation

Here lays my other mistake. We agreed that me and Andrey will present, instead of the whole group, which, by itself, was a great Idea.

We made a short presentation template as a group, and when I got home, I started going through it and doing my part, and then gave the rest to Andrey. I didn’t think of the quantity I gave him though, and I got most of the presentation, while he was left only with the ending, which wasn’t very nice, because most of the presentation, he was standing awkwardly, and didn’t know what to do. After the presentation we discussed it, and I took note to be careful next time